Swaggerlicious Threads
Swaggerlicious Threads needed an affordable, bold online storefront to showcase and sell their controversial, self-expression-driven t-shirts. Webspinups delivered a user-friendly WooCommerce site with online payment, training, and branding that keeps operations smooth and true to their unique voice.
Client Overview
Name/Organization: Swaggerlicious Threads
Industry/Sector: E-Commerce & Online Retail
Type: Startup
Location: Oklahoma (Online)
Project Goals
Swaggerlicious Threads needed a striking online storefront that would capture the character of their daring t-shirt designs while being affordable and manageable. The goal was to launch a simple, secure eCommerce site that enabled online payments, allowed easy product management, and gave the founder autonomy through training on store maintenance, all while staying true to the brand’s quirky and unapologetic identity.
Key Features and Project Highlights
WooCommerce-powered online store tailored for controversial T‑shirts and apparel
Integrated payment processing for seamless sales transactions
Simple, bold design using Divi builder to match Swaggerlicious’s unique brand identity (quirky, unconventional visuals and tone)
Hosted WordPress build with fast-loading product pages and clean shop interface
Founder training on how to add new designs, manage inventory, and maintain site functionality
Easy-to-manage product categories (e.g., Featured, Controversial, Unique) for intuitive browsing
Integrated payment processing for seamless sales transactions
Simple, bold design using Divi builder to match Swaggerlicious’s unique brand identity (quirky, unconventional visuals and tone)
Hosted WordPress build with fast-loading product pages and clean shop interface
Founder training on how to add new designs, manage inventory, and maintain site functionality
Easy-to-manage product categories (e.g., Featured, Controversial, Unique) for intuitive browsing
All Services Received
- Brand Voice
- Brand Design
- Budget Planning
- Business Consultation
- CMS Management
- Coaching
- Copywriting for Web
- Custom Website Design
- Custom Website Development
- Divi
- Domain Configuration
- Domain Registration
- eCommerce
- Email Hosting
- Launch Planning
- Logo Design
- Online Payment Systems
- Online Store Configuration
- Platform Guidance
- Responsive Design
- Security Updates
- Server Management
- Small Business Consultation
- Startup Assistance
- Systems Training
- Website Maintenance
- WordPress CMS
Measurable Impact
A fully functional online storefront was launched, giving Swaggerlicious Threads a direct-to-consumer sales channel that reflects their risqué, confidence-first branding. The founder can independently manage their product catalog and process orders with confidence. With a sleek design and intuitive backend, the site aligns with the brand’s bold identity and empowers continuous growth—without breaking the bank.